Björk is encouraging fans to buy her new album ‘Utopia’ with Bitcoin and other cryptocurrencies.
As The Times reports, Björk fans are able to purchase the album with cryptocurrencies Bitcoin, Litecoin, Dashcoin, and AudioCoin. She is the first major artist to make an album available for purchase in these currencies.
What’s more, anyone who purchases the album through her website or record label One Little Indian will be awarded 100 AudioCoins. They then have the choice to either sell the coins (which have a monetary value of around $0.25 USD or £0.19 GBP), or invest them in other currencies.