The eye of big finance is finally turning towards cryptocurrency. Responding to requests from clients, Goldman Sachs has put out an early assessment of Bitcoin that says little about the bank’s official position on BTC investment. So far, the financial services firm is neutral regarding the currency and is not actively recommending it to clients in its broad assessment of the currency and its impact for merchants and consumers. The bank’s take on Bitcoin attempts to tamp down on some of the hype around the currency. The document, which TechCrunch acquired through a source close to the bank, states: “2013 was the year when Bitcoin became a mainstay in mass media, to the extent that it has become hard to separate the effect of hype surrounding the currency from its fundamentals.” [Source]

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