Visa Survey Finds Crypto Poised to Transform U.S.

AI and Crypto Become Mainstream This Year

This holiday season marks a turning point in how Americans shop and gift. Consumers are increasingly weaving technologies like AI and digital currencies into their holiday traditions.

Nearly half of US shoppers (47 percent) surveyed have used an AI tool for at least one shopping task, with “finding gift ideas” ranking as the top AI-assisted use.
When it comes to agentic commerce, price comparison is the most compelling application.
More than one in four shoppers (28 percent) would be excited to receive cryptocurrency as a gift. That number skyrockets to 45 percent for Gen Z.
Approximately one in 10 shoppers believe stablecoins will take over by 2030, while 28 percent expect an increase in usage of stablecoins by 2035.

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